Traditional networking often feels transactional and awkward. You attend a mixer, exchange business cards, and make small talk. Social media content creation inverts this process.
LinkedIn has 1 billion users. Twitter (X) remains the global watercooler for tech and finance. TikTok is now a search engine for career advice ("a day in the life of a data analyst" garners millions of views). Even Instagram Reels is used by architects and interior designers to showcase portfolios. OnlyFans.2023.WettMelons.Full.Face.Bodysuit.Fuc...
Why invest an hour a day into social media when you could be doing "real work"? Traditional networking often feels transactional and awkward
