helped define the "Attitude Era" and "Ruthless Aggression Era." This collaboration saw several top "Divas" grace the magazine's cover, often accompanied by elaborate on-screen storylines and matches dedicated to the magazine's unveiling. The "Cover Girl" Timeline
WWE officials once considered purchasing Playboy to further capitalize on the crossover potential between the brands. Playboy Magazine Wwe
WWE didn’t just sell the magazine; they turned it into a plot device. Throughout 2001 and 2002, the phrase "Playboy" was uttered weekly on commentary by Jerry "The King" Lawler. The magazine culminated in a series of bizarre, titillating matches designed to promote upcoming issues: helped define the "Attitude Era" and "Ruthless Aggression