She executed strategic plans for debit products, managing everything from initial design to large-scale campaign roll-outs. Investment Product Manager (2019–2021):
What set her apart early on was her accessibility. In an era where many influencers seemed unattainable, living lives of luxury far removed from the average person, Sonya felt grounded. She was the stylish girl you might see on a university campus or at a local coffee shop. This relatability became the bedrock of her connection with her audience, known affectionately as her "besties." sonya putri rai