While everyone was looking at Seoul, Jakarta was building a musical juggernaut. Indonesian pop music (Indo-Pop) has always existed, but the last five years have seen it become a genre of global consequence.
This melting pot prevents the "Javanization" of culture. A hit song might be sung in English, Indonesian, and Javanese in the same verse. A trend in Makassar goes viral and is reinterpreted in Medan within 24 hours. Indonesia is not one culture; it is hundreds, living in the same digital zip code.