Combining services (like Disney+, Hulu, and ESPN) to offer better value.
Netflix experimented with Black Mirror: Bandersnatch , allowing viewers to choose the protagonist's path. While the format hasn't fully saturated the market, video games have long mastered this. The line between "gaming" and "cinema" is blurring. Titles like The Last of Us have successfully crossed over into prestige television, proving that narrative depth is platform-agnostic.
The algorithm wants you to watch whatever keeps you clicking. But you are smarter than an algorithm.