War Room Review

In a firefight or a product launch, rumor is the enemy. A war room must have a centralized, real-time data display—a "common operating picture." For a military commander, this is a satellite feed and troop tracker. For a marketing team, it is a live dashboard of social media sentiment, sales figures, and server load. If the data in the war room differs from the data on the front line, chaos ensues.

Depending on the industry, the "war" changes, but the methodology remains the same. War Room

Every War Room needs a designated devil’s advocate. This person is not there to be liked; they are there to ask, "What if we are wrong?" or "What is the second-order effect?" Military history is littered with defeats caused by groupthink; the Red Team prevents that. In a firefight or a product launch, rumor is the enemy