//free\\: Slide 2

I once worked with a SaaS startup pitching to a Series A firm. Their original Slide 2 was an "Our Team" collage (four smiling faces and bios). Boring.

Make the audience feel the "pain" of the current situation so they are desperate for your solution. 2. The Executive Summary (The BLUF Method) slide 2

Are you working on a or an educational lecture so I can suggest a specific layout for your second slide? I once worked with a SaaS startup pitching

Result in a live A/B test (n=42 managers): we propose four principles:

Based on cognitive and rhetorical best practices, we propose four principles: