Iss Pyaar Ko Kya Naam Doon did more than just win awards (including several ITA and Star Parivaar Awards); it changed the lexicon of romance.
Premiering on StarPlus in 2011, Iss Pyaar Ko Kya Naam Doon was not just another romantic drama; it was an epic saga of ego, power, and the transformative power of love. The title itself—"What Name Should I Give to This Love?"—poses a rhetorical question that the show spends 400+ episodes answering. The answer, as fans discovered, was complicated, fiery, and unforgettable. Iss Pyaar Ko Kya Naam Doon
, a bubbly, traditional girl from Lucknow who believes in fate and family values. Their worlds collide at a fashion show where Arnav mistakenly believes Khushi was sent to sabotage him. The Turning Point: The Forced Marriage Iss Pyaar Ko Kya Naam Doon did more